The new digital needs that have arisen in recent years are here to stay: for the convenience of companies that can finally automate processes and streamline the operational document phase, and for the increasingly smart-oriented customers’ requests. Services such as SaaS and cloud-based tools are now essential and the line between digital and physical is

On this blog we often deal with new marketing and tech trends that can bring greater success and competitive advantages to companies that decide to take a step towards the future. We talked about digital innovation and transformation, cloud services and today we are dedicating some words to the new keyword that we believe will

Among the concepts that have come to light in the most recent years, especially following the disruptive events we have all witnessed, there is undoubtedly one that can make the difference between a successful company and one that has problems staying afloat: agility. The very rules underlying the concept seem to have been created for

As we said in a previous article, Customer Experience is the competitive advantage on which utility companies should focus in the near future: they must pay all their attention to the user’s point of view if they want to differentiate themselves from their competitors, even before designing and launching new products. After all, a new

The most sustainable and effective competitive advantage for the near future? Customer experience, linked to always available and highly personalized sales and onboarding processes. There is no doubt about it: the utility market is facing an increasingly competitive environment, and this will not change shortly. In fact, competition is likely to escalate as companies are

What are the ingredients that determine a successful contact experience in the energy retail sector today? Certainly, there is no single answer, but there are experiences from which to draw inspiration such as that of ACEL Energie. An independent survey recently carried out by ACEL Energie shows how the contact experience that the company offers

Quali sono oggi gli ingredienti che determinano un’esperienza di contatto di successo nel settore retailer energetico? Certamente non c’è una risposta univoca, ma ci sono esperienze da cui trarre ispirazione come quello di Acel Energie. Un’indagine indipendente svolta recentemente da ACEL Energie mostra come l’esperienza di contatto che la società offre in fase di vendita